Open to opportunitiesOpen to work

Hi, I'm Salman Alfariesh Product Designer

Product designer with 5+ years of end-to-end experience — from field research and design systems to developer handoff. A Gen AI enthusiast who treats AI as a core design partner, with a genuine passion for fitness and wellness.

ID flagJakarta, INA5+ Years Experience
Career Journey

Experience & Education

5+ years designing end-to-end products — from field research with thousands of kiosk owners to a design system used across an entire holding company.

Open to opportunities logo

Product Designer

Open to opportunities

Full-timeAvailable 2026
RemoteGlobal

Open to product design roles where research, design systems, and AI-driven speed make a real difference — remote, or based in Jakarta.

Open to offersGen AI
PT Pupuk Indonesia logo

UI/UX Designer

PT Pupuk Indonesia

5 yrs 3 mosApr 2021 - Present
Full-timeOn SiteID flagJakarta, Indonesia

Joined as the sole designer in the early digitalization division, building Rekan POS from scratch — a fertilizer distribution system now used by 28,000+ kiosks nationwide. Conducted direct field research with kiosks and distributors, built a token-based design system with multiple brand themes enabling consistent yet distinct UI across internal applications, and regularly presented design decisions to senior management and stakeholders.

As the division evolved, I designed the pivot to iPubers and expanded scope across mobile apps, web dashboards, internal tools, and marketing assets — building a testable web prototype via AI-assisted development to accelerate design iterations.

UI/UX DesignDesign SystemsMobile App DesignUser Research

Years Experience

5.3

100%

Kiosks Reached

28,000+

High
MAK Travel logo

Graphic Designer

MAK Travel

3 mosJan 2020 - Mar 2020
ContractOn SiteEG flagEgypt

Created marketing visuals, branding, and digital assets for a travel agency — sharpening the graphic-design fundamentals that still inform my product work today.

Graphic DesignBranding
About

Design craft meets an AI-native workflow

UI/UX designer with 5+ years of end-to-end product experience — from research and field testing to design systems and developer handoff. Genuinely passionate about fitness and wellness, currently pursuing NFPT personal trainer certification, and bringing real domain knowledge alongside design craft to every product decision.

End-to-end product design, built in Figma

I design clear, usable web and mobile interfaces from concept to high-fidelity in Figma — using Auto Layout, Slots, Variants, and Variables to build scalable design systems that hand off cleanly to engineering.

  • Scalable design systems with Auto Layout, Variants & Variables
  • Multi-brand theming from a single source of truth
  • Production-ready UI and efficient developer handoff
End-to-end product design, built in Figma mockup

AI as a core part of how I design

I treat generative AI as a design partner — generating prototype-ready images and assets, and using Claude Design and Claude Code to turn ideas into testable, interactive prototypes far faster.

  • Generate prototype-ready images, assets & marketing visuals
  • Build interactive prototypes with Claude Design & Claude Code
  • Lightweight automations to cut the repetitive work
AI as a core part of how I design mockup
Featured Work

Recent Projects

A selection of work — from a POS used by 28,000+ kiosks to self-initiated AI products I designed and shipped end-to-end.

Let's work together

I'm open to product design roles and collaborations where craft, research, and AI-driven speed actually matter. Tell me what you're building.

Say, Helloemail

salman

my name

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